Soho property market
Updated 5 October 2026 · refreshed daily
519 for sale · London £575k
London £525k
| Market | Range low | Median | Range high |
|---|---|---|---|
| Soho | £950,000 | £1,780,000 | £3,875,000 |
| London | £400,000 | £575,000 | £895,000 |
Each band covers the middle half of asking prices.
- A typical 2-bed asks £1.6m here, compared to £500k across London
- Flats are 93% of what's for sale, compared to 67% across London
More homes came onto the market in Soho than left it
No change · was 84
↑ 75% · was 24
↑ 165% · was 20
before going off the market
Changes compare with the prior 30 days.
Asking prices
Where homes in Soho sit by price band, against London
Homes for sale in Soho skew pricier than in London
8% of Soho listings ask under £600k, a smaller share than London (53%)
| Price band | Soho listings | Soho share | London share |
|---|---|---|---|
| <£600k | 40 | 8% | 53% |
| £600k–1m | 105 | 20% | 26% |
| £1m–1.5m | 62 | 12% | 9% |
| £1.5m–2m | 84 | 16% | 4% |
| £2m–2.5m | 42 | 8% | 2% |
| £2.5m–3m | 25 | 5% | 2% |
| £3m+ | 161 | 31% | 4% |
Prices by property type
Current listings and Land Registry sales in Soho, set against London
Flats are 93% of homes for sale in Soho, against 67% across London
| property type | Soho | London |
|---|---|---|
| Flats (485 for sale) | £93 | £67 |
| Terraced (24 for sale) | £5 | £13 |
Flats in Soho ask £1.7m, 254% more than London flats (£480k)
Median asking price of current listings; the count under each row
| property type | Soho | London |
|---|---|---|
| Flats (485 for sale) | £1,700,000 | £480,000 |
| Terraced (24 for sale) | £7,500,000 | £650,000 |
Flats in Soho ask £1,674 per sq ft, 138% more than London flats (£703 per sq ft)
Current listings with a known floor area
| property type | Soho | London |
|---|---|---|
| Flats (384 with a floor area) | £1,674 | £703 |
Flats in Soho sold for a median £990k, 130% more than London flats (£430k)
Land Registry sales in the 12 months to January 2026
| property type | Soho | London |
|---|---|---|
| Flats (148 sales) | £990,000 | £430,000 |
Flats in Soho sold for £1,298 per sq ft, 111% more than London flats (£614 per sq ft)
Land Registry sales matched to EPC floor areas in the 12 months to July 2026
| property type | Soho | London |
|---|---|---|
| Flats (66 matched sales) | £1,298 | £614 |
The step from two to three bedrooms in Soho adds 112% to the asking price (London: 33%)
| size | Soho | London |
|---|---|---|
| Studio (18 for sale) | £860,000 | £300,000 |
| 1 bed (132 for sale) | £795,000 | £375,000 |
| 2 beds (189 for sale) | £1,650,000 | £500,000 |
| 3 beds (122 for sale) | £3,500,000 | £665,000 |
| 4 beds (26 for sale) | £5,500,000 | £925,000 |
| 5+ beds (32 for sale) | £9,000,000 | £1,712,500 |
Median asking price for every size and type on the market in Soho
| Size | Flat | Penthouse | Maisonette | Townhouse | All types |
|---|---|---|---|---|---|
| Studio | £825k17 | n/a | n/a | n/a | £860k18 |
| 1 bed | £795k125 | n/a | n/a | n/a | £795k132 |
| 2 beds | £1.6m170 | £1.8m9 | £1.2m8 | n/a | £1.6m189 |
| 3 beds | £3.3m89 | £4.3m21 | £2m6 | n/a | £3.5m122 |
| 4 beds | £4.8m15 | n/a | n/a | £4.3m6 | £5.5m26 |
| 5+ beds | £22m11 | n/a | n/a | £8.3m9 | £9m32 |
| All sizes | £1.6m427 | £3.9m40 | £1.7m18 | £6.0m18 | £1.8m519 |
Median asking price, with the number for sale below it. Combinations with fewer than 5 listings are shown as n/a. Types shown are the four most common in the area.
Price per square foot
68 matched sales
London: £596 per sq ft
414 listings with a known floor area
London: £666 per sq ft
Sold prices per sq ft in Soho are down 23% over 10 years, to £1,298
London: up 16% to £596 over the same period
| Window ends | Soho | London |
|---|---|---|
| Sept 2016 | £1,676 | £515 |
| Dec 2016 | £1,677 | £523 |
| Mar 2017 | £1,672 | £525 |
| Jun 2017 | £1,703 | £529 |
| Sept 2017 | £1,663 | £533 |
| Dec 2017 | £1,663 | £535 |
| Mar 2018 | £1,591 | £536 |
| Jun 2018 | £1,569 | £535 |
| Sept 2018 | £1,592 | £534 |
| Dec 2018 | £1,477 | £533 |
| Mar 2019 | £1,486 | £530 |
| Jun 2019 | £1,393 | £526 |
| Sept 2019 | £1,388 | £524 |
| Dec 2019 | £1,417 | £525 |
| Mar 2020 | £1,466 | £529 |
| Jun 2020 | £1,499 | £531 |
| Sept 2020 | £1,519 | £536 |
| Dec 2020 | £1,508 | £547 |
| Mar 2021 | £1,509 | £555 |
| Jun 2021 | £1,447 | £562 |
| Sept 2021 | £1,449 | £564 |
| Dec 2021 | £1,453 | £566 |
| Mar 2022 | £1,453 | £571 |
| Jun 2022 | £1,508 | £579 |
| Sept 2022 | £1,545 | £595 |
| Dec 2022 | £1,506 | £605 |
| Mar 2023 | £1,498 | £608 |
| Jun 2023 | £1,506 | £609 |
| Sept 2023 | £1,448 | £605 |
| Dec 2023 | £1,464 | £601 |
| Mar 2024 | £1,453 | £600 |
| Jun 2024 | £1,461 | £600 |
| Sept 2024 | £1,503 | £602 |
| Dec 2024 | £1,525 | £605 |
| Mar 2025 | £1,507 | £606 |
| Jun 2025 | £1,451 | £607 |
| Sept 2025 | £1,317 | £606 |
| Dec 2025 | £1,304 | £604 |
| Mar 2026 | £1,292 | £601 |
| Jun 2026 | £1,293 | £598 |
| Jul 2026 | £1,298 | £596 |
Homes sold in Soho
Previous 12 months: 213 sales
London: £525,000
The median sold price in Soho is down 4% over the last 10 years, to £1.1m
London: up 27% to £525k over the same period
| Window ends | Soho | London |
|---|---|---|
| Mar 2016 | £1.1m | £415k |
| Jun 2016 | £1.2m | £425k |
| Sept 2016 | £1.2m | £430k |
| Dec 2016 | £1.2m | £435k |
| Mar 2017 | £1.3m | £440k |
| Jun 2017 | £1.2m | £445k |
| Sept 2017 | £1.2m | £450k |
| Dec 2017 | £1.3m | £455k |
| Mar 2018 | £1.2m | £459k |
| Jun 2018 | £1.3m | £459k |
| Sept 2018 | £1.3m | £458k |
| Dec 2018 | £1.2m | £457k |
| Mar 2019 | £1.2m | £455k |
| Jun 2019 | £1.2m | £455k |
| Sept 2019 | £1.2m | £455k |
| Dec 2019 | £1.3m | £460k |
| Mar 2020 | £1.3m | £465k |
| Jun 2020 | £1.2m | £465k |
| Sept 2020 | £1.2m | £475k |
| Dec 2020 | £1.0m | £490k |
| Mar 2021 | £1.2m | £500k |
| Jun 2021 | £1.1m | £510k |
| Sept 2021 | £1.1m | £505k |
| Dec 2021 | £1.1m | £500k |
| Mar 2022 | £1.1m | £500k |
| Jun 2022 | £1.2m | £500k |
| Sept 2022 | £1.3m | £520k |
| Dec 2022 | £1.3m | £525k |
| Mar 2023 | £1.3m | £525k |
| Jun 2023 | £1.3m | £526k |
| Sept 2023 | £1.2m | £525k |
| Dec 2023 | £1.2m | £522k |
| Mar 2024 | £1.2m | £522k |
| Jun 2024 | £1.2m | £521k |
| Sept 2024 | £1.3m | £525k |
| Dec 2024 | £1.4m | £525k |
| Mar 2025 | £1.3m | £526k |
| Jun 2025 | £1.1m | £530k |
| Sept 2025 | £1.3m | £530k |
| Dec 2025 | £1.0m | £528k |
| Jan 2026 | £1.1m | £525k |
154 homes sold in Soho in the 12 months to January 2026, 26% below Soho's five-year norm of 208 a year
London is 2% above its own five-year norm
| Window ends | Soho |
|---|---|
| Mar 2016 | 260 |
| Jun 2016 | 235 |
| Sept 2016 | 211 |
| Dec 2016 | 209 |
| Mar 2017 | 177 |
| Jun 2017 | 211 |
| Sept 2017 | 215 |
| Dec 2017 | 209 |
| Mar 2018 | 198 |
| Jun 2018 | 174 |
| Sept 2018 | 170 |
| Dec 2018 | 172 |
| Mar 2019 | 179 |
| Jun 2019 | 193 |
| Sept 2019 | 186 |
| Dec 2019 | 172 |
| Mar 2020 | 176 |
| Jun 2020 | 133 |
| Sept 2020 | 126 |
| Dec 2020 | 128 |
| Mar 2021 | 129 |
| Jun 2021 | 186 |
| Sept 2021 | 191 |
| Dec 2021 | 185 |
| Mar 2022 | 194 |
| Jun 2022 | 164 |
| Sept 2022 | 193 |
| Dec 2022 | 210 |
| Mar 2023 | 195 |
| Jun 2023 | 205 |
| Sept 2023 | 192 |
| Dec 2023 | 208 |
| Mar 2024 | 218 |
| Jun 2024 | 212 |
| Sept 2024 | 222 |
| Dec 2024 | 208 |
| Mar 2025 | 212 |
| Jun 2025 | 191 |
| Sept 2025 | 178 |
| Dec 2025 | 165 |
| Jan 2026 | 154 |
What listings offer
Soho has fewer gardens and fewer chain-free homes and less parking than London.
Fewer gardens than London
15% of listings have a garden; London: 53%. 76 of 519 listings have a garden. Counted from listing descriptions, so treat as a lower bound.Less parking than London
23% of listings have parking or a garage; London: 42%. 119 of 519 listings have parking or a garage. Counted from listing descriptions, so treat as a lower bound.Fewer chain-free homes than London
7% of listings are listed as chain-free; London: 27%. 37 of 519 listings are listed as chain-free. Counted from listing descriptions, so treat as a lower bound.Recent sales in Soho
The newest completed sales registered with HM Land Registry
| Address | Sold | Type | Price | £/sq ft |
|---|---|---|---|---|
| Flat 6, 30 Floral Street · WC2E 9DPFlat · Leasehold | Jul 2026 | Flat · Leasehold | £650,000 | n/a |
| Flat 29, Furnival Mansions Wells Street · W1T 3PLFlat · Leasehold | Jul 2026 | Flat · Leasehold | £499,950 | n/a |
| Flat B, 6 Garrick Street · WC2E 9BHFlat · Leasehold | Jul 2026 | Flat · Leasehold | £680,000 | n/a |
| Apartment G01, 3 Pearson Square · W1T 3BGFlat · Leasehold | Jul 2026 | Flat · Leasehold | £1,900,000 | n/a |
| Apartment 3, Centre Point Tower, 101 - 103 New Oxford Street · WC1A 1DBFlat · Leasehold | Jul 2026 | Flat · Leasehold | £9,000,000 | n/a |
Current listings worth a look
Picked by simple rules, not adverts: cheapest, most space, gardens

Hanover House, Nine Elms
As of 5 October 2026

Torrington Place, Fitzrovia, WC1E
As of 5 October 2026

Rathbone Square, Rathbone Place, Fitzrovia, W1T 1JN
As of 5 October 2026

Rose & Crown Yard, Mayfair, SW1Y
As of 5 October 2026
Watching the Soho market?
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Current listings around Soho
| Area | For sale | Median asking | Median 2-bed | Houses |
|---|---|---|---|---|
| Soho | 519 | £1.8m | £1.6m | 5% |
| Fitzrovia | 346 | £1.8m | £1.8m | 2% |
| Mayfair | 319 | £3.9m | £2.9m | 8% |
| Holborn | 430 | £900k | £1.0m | 2% |
| Marylebone | 820 | £1.6m | £1.5m | 4% |
| Lisson Grove | 1,216 | £1m | £930k | 5% |
| Belgravia | 918 | £1.9m | £1.4m | 14% |
| Angel | 611 | £750k | £800k | 6% |
| Clerkenwell | 582 | £765k | £850k | 3% |
| King's Cross | 496 | £725k | £800k | 5% |
| Regent's Park | 299 | £1.5m | £1.3m | 8% |
| Londonbenchmark | 63,455 | £575k | £500k | 26% |
Key facts about Soho
- Falling: the median sold price in Soho is down 4% over the last 10 years and down 24% over the last 12 months.
- Homes for sale skew pricier than in London: 8% of current listings in Soho ask under £600k, against 53% across London.
- Sales are running well below Soho's five-year norm: 154 homes sold in the 12 months to January 2026, against a norm of 208 a year; 84 homes came onto the market in the last 30 days and 53 left it.
Soho property market: common questions
Where is Soho?
Soho sits in central London, mostly in City of Westminster. Figures for Soho cover listings within about 1 km of its centre (the dashed ring on the map), not an official boundary.
What is the average house price in Soho?
The median asking price across the 519 homes for sale in Soho is £1,780,000 (as of 5 October 2026). We quote the median (the middle listing) rather than a mean, because a handful of very expensive homes would pull a mean upwards. Half of listings ask between £950,000 and £3,875,000. That is 210% above London. Homes that actually sold in Soho went for a median £1,070,000 (Land Registry, 12 months to January 2026).
Are house prices in Soho rising or falling?
Falling. Based on HM Land Registry completed sales, the median sold price in Soho is down 4% over the last 10 years and down 24% over the last 12 months (12 months to January 2026). These medians compare the homes that happened to sell in each window, so they mix price movement with changes in what sold.
Is Soho cheaper than London?
No: asking prices in Soho are typically higher than across London. The median asking price in Soho is £1,780,000 against £575k across London: 210% above London. Some of that gap reflects what is for sale in each place rather than like-for-like value. The premium holds from the lower end to the top of the market.
How many homes are for sale in Soho?
519 homes are on the market in Soho right now, up 5% since 1 Sept, 84 of them listed in the last 30 days. Perch counts every listing it tracks across estate agents and portals, refreshed daily.
Are house prices being cut in Soho?
42 listings in Soho had their asking price reduced in the last 30 days, about 8% of the homes currently for sale.
How long are homes on the market in Soho?
Of the Soho listings that came off the market in the last 30 days and that we first saw after we began tracking the area, the typical one had been advertised for 108 days. Coming off the market usually means sold subject to contract, but it can also mean withdrawn, so treat this as time advertised rather than time to sell.
How much do flats and houses cost in Soho?
The median asking price for a flat in Soho is £1,700,000. Houses are quoted by type rather than as one figure, because the mix moves the number more than the market does: the largest group on the market is terraced houses, at a median £7,500,000 across 24 listings. The Prices by property type chart on this page covers every type we track.
How much is a two-bedroom flat in Soho?
The median asking price for a two-bedroom flat in Soho is £1,650,000, across 187 current listings.
What is the price per square foot in Soho?
In Soho, homes that sold went for a median £1,298 per sq ft (HM Land Registry and EPC data), and current listings with a known floor area ask a median £1,674 per sq ft.
How these numbers are made
- Asking figures: Current listings we track across estate agents and portals (519 in Soho), refreshed daily, as of 5 October 2026. We quote medians, never means, and suppress anything based on fewer than 5 listings. Figures for Soho cover listings within about 1 km of its centre (the dashed ring on the map), not an official boundary.
- Off market and time listed: Off-market counts include only listings confirmed off the market after a short grace period; "typical time listed" is time advertised, not time to sell. We have tracked Soho since May 2025.
- London comparisons: The same daily snapshot taken across the whole of London, so both sides of every comparison share one basis. Where a comparison spans all property types, some of the gap reflects what is for sale here.
- Sold figures: HM Land Registry price paid data. Sold prices and sales counts cover the 12 months to January 2026; sold price per square foot covers the 12 months to July 2026, with floor areas from EPC certificates (the two run on different pipelines, and the latest months are left out while sales are still being registered). England and Wales; new-builds and non-standard transactions excluded.
Contains HM Land Registry data © Crown copyright and database right 2026, licensed under the Open Government Licence v3.0, and Energy Performance of Buildings Data: England and Wales © Crown copyright.