Fitzrovia property market
Updated 5 October 2026 · refreshed daily
346 for sale · London £575k
| Market | Range low | Median | Range high |
|---|---|---|---|
| Fitzrovia | £995,000 | £1,795,000 | £2,693,000 |
| London | £400,000 | £575,000 | £895,000 |
Each band covers the middle half of asking prices.
- A typical 2-bed asks £1.8m here, compared to £500k across London
- Flats are 95% of what's for sale, compared to 67% across London
More homes came onto the market in Fitzrovia than left it
↓ 37% · was 83
↑ 72% · was 18
↑ 139% · was 18
before going off the market
Changes compare with the prior 30 days.
Asking prices
Where homes in Fitzrovia sit by price band, against London
Homes for sale in Fitzrovia skew pricier than in London
10% of Fitzrovia listings ask under £600k, a smaller share than London (53%)
| Price band | Fitzrovia listings | Fitzrovia share | London share |
|---|---|---|---|
| <£600k | 33 | 10% | 53% |
| £600k–1m | 56 | 16% | 26% |
| £1m–1.5m | 44 | 13% | 9% |
| £1.5m–2m | 66 | 19% | 4% |
| £2m–2.5m | 38 | 11% | 2% |
| £2.5m–3m | 38 | 11% | 2% |
| £3m+ | 71 | 21% | 4% |
Prices by property type
Current listings and Land Registry sales in Fitzrovia, set against London
Flats are 95% of homes for sale in Fitzrovia, against 67% across London
| property type | Fitzrovia | London |
|---|---|---|
| Flats (328 for sale) | £95 | £67 |
| Terraced (7 for sale) | £2 | £13 |
Flats in Fitzrovia ask £1.8m, 265% more than London flats (£480k)
Median asking price of current listings; the count under each row
| property type | Fitzrovia | London |
|---|---|---|
| Flats (328 for sale) | £1,750,000 | £480,000 |
| Terraced (7 for sale) | £4,250,000 | £650,000 |
Flats in Fitzrovia ask £1,682 per sq ft, 139% more than London flats (£703 per sq ft)
Current listings with a known floor area
| property type | Fitzrovia | London |
|---|---|---|
| Flats (280 with a floor area) | £1,682 | £703 |
Flats in Fitzrovia sold for a median £888k
Land Registry sales in the 12 months to February 2026
| property type | Fitzrovia |
|---|---|
| Flats (103 sales) | £887,500 |
Flats in Fitzrovia sold for £1,273 per sq ft
Land Registry sales matched to EPC floor areas in the 12 months to August 2026
| property type | Fitzrovia |
|---|---|
| Flats (56 matched sales) | £1,273 |
The step from two to three bedrooms in Fitzrovia adds 45% to the asking price (London: 33%)
| size | Fitzrovia | London |
|---|---|---|
| Studio (14 for sale) | £670,000 | £300,000 |
| 1 bed (90 for sale) | £950,000 | £375,000 |
| 2 beds (140 for sale) | £1,825,000 | £500,000 |
| 3 beds (77 for sale) | £2,650,000 | £665,000 |
| 4 beds (14 for sale) | £4,375,000 | £925,000 |
| 5+ beds (11 for sale) | £4,250,000 | £1,712,500 |
Median asking price for every size and type on the market in Fitzrovia
| Size | Flat | Penthouse | Maisonette | House | All types |
|---|---|---|---|---|---|
| Studio | £640k13 | n/a | n/a | n/a | £670k14 |
| 1 bed | £950k84 | n/a | n/a | n/a | £950k90 |
| 2 beds | £1.9m128 | £2.0m6 | £1m5 | n/a | £1.8m140 |
| 3 beds | £2.6m57 | £6.1m12 | n/a | n/a | £2.6m77 |
| 4 beds | £3.8m8 | n/a | n/a | n/a | £4.4m14 |
| 5+ beds | n/a | n/a | n/a | n/a | £4.3m11 |
| All sizes | £1.7m292 | £4.8m21 | £1m15 | £4.3m9 | £1.8m346 |
Median asking price, with the number for sale below it. Combinations with fewer than 5 listings are shown as n/a. Types shown are the four most common in the area.
Price per square foot
57 matched sales
295 listings with a known floor area
London: £666 per sq ft
Sold prices per sq ft in Fitzrovia are down 20% over 10 years, to £1,267
Each point is the median across the 12 months ending on that date
| Window ends | Fitzrovia |
|---|---|
| Sept 2016 | £1,588 |
| Dec 2016 | £1,608 |
| Mar 2017 | £1,587 |
| Jun 2017 | £1,587 |
| Sept 2017 | £1,561 |
| Dec 2017 | £1,560 |
| Mar 2018 | £1,480 |
| Jun 2018 | £1,478 |
| Sept 2018 | £1,585 |
| Dec 2018 | £1,452 |
| Mar 2019 | £1,424 |
| Jun 2019 | £1,381 |
| Sept 2019 | £1,388 |
| Dec 2019 | £1,402 |
| Mar 2020 | £1,404 |
| Jun 2020 | £1,470 |
| Sept 2020 | £1,416 |
| Dec 2020 | £1,513 |
| Mar 2021 | £1,552 |
| Jun 2021 | £1,463 |
| Sept 2021 | £1,455 |
| Dec 2021 | £1,447 |
| Mar 2022 | £1,404 |
| Jun 2022 | £1,399 |
| Sept 2022 | £1,419 |
| Dec 2022 | £1,426 |
| Mar 2023 | £1,426 |
| Jun 2023 | £1,435 |
| Sept 2023 | £1,424 |
| Dec 2023 | £1,408 |
| Mar 2024 | £1,418 |
| Jun 2024 | £1,440 |
| Sept 2024 | £1,482 |
| Dec 2024 | £1,522 |
| Mar 2025 | £1,425 |
| Jun 2025 | £1,383 |
| Sept 2025 | £1,293 |
| Dec 2025 | £1,304 |
| Mar 2026 | £1,285 |
| Jun 2026 | £1,285 |
| Aug 2026 | £1,267 |
Homes sold in Fitzrovia
Previous 12 months: 145 sales
The median sold price in Fitzrovia is down 18% over the last 10 years, to £921k
Each point is the median over the 12 months ending on that date
| Window ends | Fitzrovia |
|---|---|
| Mar 2016 | £1.1m |
| Jun 2016 | £1.1m |
| Sept 2016 | £1.1m |
| Dec 2016 | £1.1m |
| Mar 2017 | £1.1m |
| Jun 2017 | £1.3m |
| Sept 2017 | £1.2m |
| Dec 2017 | £1.3m |
| Mar 2018 | £1.3m |
| Jun 2018 | £1.3m |
| Sept 2018 | £1.4m |
| Dec 2018 | £1.3m |
| Mar 2019 | £1.3m |
| Jun 2019 | £1.1m |
| Sept 2019 | £1.1m |
| Dec 2019 | £1.1m |
| Mar 2020 | £1.1m |
| Jun 2020 | £1.1m |
| Sept 2020 | £928k |
| Dec 2020 | £1.0m |
| Mar 2021 | £1.3m |
| Jun 2021 | £1.1m |
| Sept 2021 | £1.2m |
| Dec 2021 | £1.2m |
| Mar 2022 | £1.1m |
| Jun 2022 | £1.1m |
| Sept 2022 | £1.1m |
| Dec 2022 | £1.1m |
| Mar 2023 | £1.2m |
| Jun 2023 | £1.3m |
| Sept 2023 | £1.2m |
| Dec 2023 | £1.2m |
| Mar 2024 | £1.3m |
| Jun 2024 | £1.4m |
| Sept 2024 | £1.4m |
| Dec 2024 | £1.5m |
| Mar 2025 | £1.4m |
| Jun 2025 | £1.1m |
| Sept 2025 | £1.1m |
| Dec 2025 | £1.0m |
| Feb 2026 | £921k |
108 homes sold in Fitzrovia in the 12 months to February 2026, 24% below Fitzrovia's five-year norm of 143 a year
Sales in the 12 months ending each quarter
| Window ends | Fitzrovia |
|---|---|
| Mar 2016 | 177 |
| Jun 2016 | 164 |
| Sept 2016 | 155 |
| Dec 2016 | 144 |
| Mar 2017 | 127 |
| Jun 2017 | 148 |
| Sept 2017 | 161 |
| Dec 2017 | 161 |
| Mar 2018 | 159 |
| Jun 2018 | 138 |
| Sept 2018 | 127 |
| Dec 2018 | 118 |
| Mar 2019 | 110 |
| Jun 2019 | 112 |
| Sept 2019 | 111 |
| Dec 2019 | 108 |
| Mar 2020 | 118 |
| Jun 2020 | 102 |
| Sept 2020 | 100 |
| Dec 2020 | 102 |
| Mar 2021 | 107 |
| Jun 2021 | 144 |
| Sept 2021 | 147 |
| Dec 2021 | 147 |
| Mar 2022 | 143 |
| Jun 2022 | 126 |
| Sept 2022 | 141 |
| Dec 2022 | 151 |
| Mar 2023 | 143 |
| Jun 2023 | 146 |
| Sept 2023 | 142 |
| Dec 2023 | 141 |
| Mar 2024 | 147 |
| Jun 2024 | 143 |
| Sept 2024 | 152 |
| Dec 2024 | 151 |
| Mar 2025 | 158 |
| Jun 2025 | 141 |
| Sept 2025 | 132 |
| Dec 2025 | 115 |
| Feb 2026 | 108 |
What listings offer
Fitzrovia has fewer gardens and less parking and fewer chain-free homes than London.
Fewer gardens than London
18% of listings have a garden; London: 53%. 63 of 346 listings have a garden. Counted from listing descriptions, so treat as a lower bound.Less parking than London
17% of listings have parking or a garage; London: 42%. 59 of 346 listings have parking or a garage. Counted from listing descriptions, so treat as a lower bound.Fewer chain-free homes than London
4% of listings are listed as chain-free; London: 27%. 14 of 346 listings are listed as chain-free. Counted from listing descriptions, so treat as a lower bound.Recent sales in Fitzrovia
The newest completed sales registered with HM Land Registry
| Address | Sold | Type | Price | £/sq ft |
|---|---|---|---|---|
| Flat 10c, Cleveland House, 8 - 10 Cleveland Street · W1T 4HYFlat · Leasehold | Jul 2026 | Flat · Leasehold | £475,000 | n/a |
| Flat 6, 14 - 15 Fitzhardinge Street · W1H 6EQFlat · Leasehold | Jul 2026 | Flat · Leasehold | £2,367,000 | n/a |
| Flat 19, Goodwood Court, 54 - 57 Devonshire Street · W1W 5EFFlat · Leasehold | Jul 2026 | Flat · Leasehold | £650,000 | £1,098 |
| Flat 3, 17 Bury Place · WC1A 2JBFlat · Leasehold | Jul 2026 | Flat · Leasehold | £605,000 | £1,081 |
| Flat 8, Fitzrovia Apartments, 41 - 42 Warren Street · W1T 6AGFlat · Leasehold | Jul 2026 | Flat · Leasehold | £1,500,000 | n/a |
Current listings worth a look
Picked by simple rules, not adverts: cheapest, most space, gardens
Flat 54, 105 Hallam Street, Marylebone, London, W1W 5HE
As of 5 October 2026
Warren Street, London, W1T 5LQ
As of 5 October 2026
Park Crescent, Marylebone, London, W1B
As of 5 October 2026
Wimpole Street, London, W1G
As of 5 October 2026
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Current listings around Fitzrovia
| Area | For sale | Median asking | Median 2-bed | Houses |
|---|---|---|---|---|
| Fitzrovia | 346 | £1.8m | £1.8m | 2% |
| Soho | 519 | £1.8m | £1.6m | 5% |
| Marylebone | 820 | £1.6m | £1.5m | 4% |
| Mayfair | 319 | £3.9m | £2.9m | 8% |
| Regent's Park | 299 | £1.5m | £1.3m | 8% |
| Lisson Grove | 1,216 | £1m | £930k | 5% |
| Belgravia | 918 | £1.9m | £1.4m | 14% |
| Camden | 544 | £874k | £850k | 10% |
| Primrose Hill | 511 | £1.3m | £950k | 13% |
| King's Cross | 496 | £725k | £800k | 5% |
| Holborn | 430 | £900k | £1.0m | 2% |
| Londonbenchmark | 63,455 | £575k | £500k | 26% |
Key facts about Fitzrovia
- Falling: the median sold price in Fitzrovia is down 18% over the last 10 years and down 32% over the last 12 months.
- Homes for sale skew pricier than in London: 10% of current listings in Fitzrovia ask under £600k, against 53% across London.
- Sales are running well below Fitzrovia's five-year norm: 108 homes sold in the 12 months to February 2026, against a norm of 143 a year; 52 homes came onto the market in the last 30 days and 43 left it.
Fitzrovia property market: common questions
Where is Fitzrovia?
Fitzrovia sits in north-west London, mostly in City of Westminster, about 2 miles from the centre.
What is the average house price in Fitzrovia?
The median asking price across the 346 homes for sale in Fitzrovia is £1,795,000 (as of 5 October 2026). We quote the median (the middle listing) rather than a mean, because a handful of very expensive homes would pull a mean upwards. Half of listings ask between £995,000 and £2,693,000. That is 212% above London. Homes that actually sold in Fitzrovia went for a median £921,250 (Land Registry, 12 months to February 2026).
Are house prices in Fitzrovia rising or falling?
Falling. Based on HM Land Registry completed sales, the median sold price in Fitzrovia is down 18% over the last 10 years and down 32% over the last 12 months (12 months to February 2026). These medians compare the homes that happened to sell in each window, so they mix price movement with changes in what sold.
Is Fitzrovia cheaper than London?
No: asking prices in Fitzrovia are typically higher than across London. The median asking price in Fitzrovia is £1,795,000 against £575k across London: 212% above London. Some of that gap reflects what is for sale in each place rather than like-for-like value. The premium holds from the lower end to the top of the market.
How many homes are for sale in Fitzrovia?
346 homes are on the market in Fitzrovia right now, up 4% since 1 Sept, 52 of them listed in the last 30 days. Perch counts every listing it tracks across estate agents and portals, refreshed daily.
Are house prices being cut in Fitzrovia?
31 listings in Fitzrovia had their asking price reduced in the last 30 days, about 9% of the homes currently for sale.
How long are homes on the market in Fitzrovia?
Of the Fitzrovia listings that came off the market in the last 30 days and that we first saw after we began tracking the area, the typical one had been advertised for 72 days. Coming off the market usually means sold subject to contract, but it can also mean withdrawn, so treat this as time advertised rather than time to sell.
How much is a two-bedroom flat in Fitzrovia?
The median asking price for a two-bedroom flat in Fitzrovia is £1,800,000, across 139 current listings.
What is the price per square foot in Fitzrovia?
In Fitzrovia, homes that sold went for a median £1,267 per sq ft (HM Land Registry and EPC data), and current listings with a known floor area ask a median £1,671 per sq ft.
How these numbers are made
- Asking figures: Current listings we track across estate agents and portals (346 in Fitzrovia), refreshed daily, as of 5 October 2026. We quote medians, never means, and suppress anything based on fewer than 5 listings.
- Off market and time listed: Off-market counts include only listings confirmed off the market after a short grace period; "typical time listed" is time advertised, not time to sell. We have tracked Fitzrovia since May 2025.
- London comparisons: The same daily snapshot taken across the whole of London, so both sides of every comparison share one basis. Where a comparison spans all property types, some of the gap reflects what is for sale here.
- Sold figures: HM Land Registry price paid data. Sold prices and sales counts cover the 12 months to February 2026; sold price per square foot covers the 12 months to August 2026, with floor areas from EPC certificates (the two run on different pipelines, and the latest months are left out while sales are still being registered). England and Wales; new-builds and non-standard transactions excluded.
Contains HM Land Registry data © Crown copyright and database right 2026, licensed under the Open Government Licence v3.0, and Energy Performance of Buildings Data: England and Wales © Crown copyright.